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Business Development 12/08/2022

Omnichannel Customer Engagement Manager F/M

Job family : Business Development | Position : Marketing | Area : France | Region : Global | Contract : Permanent position |

Key responsabilities

Welcome Diversity ! At Adisseo, we cherish value of your diversity, gender, seniority, disability, culture.

The Omnichannel Customer engagement manager F/M is responsible for the definition, planning and execution of a customers’ physical touchpoints strategy to support marketing/sales activities. She/he ensures that this strategy is aligned with and serves the marketing strategy and sales objectives.

Key Responsibilities

  • Follow and update the global agenda of major international events (congress, fairs, etc.)
  • Organize with the support of the marketing assistant, regions, and marketing director the global events
  • Consolidate key regional events and help share best practices
  • Define KPIs to follow success and impact of all events
  • Follow ROI of events and propose a strategy to adjust the list of events on a yearly basis
  • Build a strategy and yearly plan for all physical touchpoints with customers (seminars, fairs, trainings, etc.)
  • Help ensure that all major campaigns are being shared/presented during physical events
  • Ensure the follow-up of major events with associated online campaigns to gain more visibility
  • Propose ideas and innovations to the physical events set-up, format and participants to help accelerate sales projects
  • Ensure that guest to events are being selected in association with sales targets and strategy
  • Challenge the regions in their invitations to global events
  • Help the regions in improving their offline marketing activities and share best practices
  • Ensure the general coherence between online and offline marketing activities.

Main Skills


  • Business school or university; Specialization in marketing/sales


  • Previous working experience as a Marketing/Brand Manager or similar role in feed of feed additive sector for at least 4 year(s)
  • Different International assignments would be a plus
  • Previous experience in event and physical customer interactions organization a must
  • Solid understanding of marketing and sales strategy
  • Knowledge of the feed market and major animal/feed events a plus
  • Expertise in customer engagement and customer success a plus


  • Strong interpersonal and networking skills
  • Strategic thinking and planning
  • Self-driven and result oriented
  • Ability to work in a multicultural environment in a matrix-structured organization
  • Solid communication skills (oral and written) and organization skills


  • Fluent English mandatory


  • Occasional travel may be required

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